Insights and strategies on Live Commerce, AI Content, Influencer Marketing, and growth tactics for Thai SMEs.
Showing 1–12 of 20
Performance Marketing · 9 min read
Since July 2025, GMV Max is the default and only supported TikTok Shop ad campaign. A deep dive on how it differs from LIVE Shopping Ads — setup, bidding, ROI, attribution — and how to run LIVE GMV Max for real ROI.
Performance Marketing · 8 min read
A small monthly Google Ads budget can still perform — if you spend it right. The low-budget playbook for Thai SMEs: feed first-party data to the AI, concentrate on one high-intent campaign, optimize for value, and cut waste weekly.
Performance Marketing · 8 min read
Google's 5 digital marketing trends for 2026 (a 52,345-person, 22-country survey), translated into concrete moves for Thai and SME brands — present-moment wellbeing, AI-driven discovery, creative participation, the nostalgic remix, and tangible-value sustainability.
Performance Marketing · 11 min
Third-party cookies are being phased out by major browsers. Meta attribution has dropped significantly since ATT. This article teaches Thai businesses how to collect first-party data via LINE OA, surveys, and CRM to reduce CPA and increase LTV.
Performance Marketing · 18 min read
80% of Thais use AI but SMEs are not using it to full potential. Discover 28 AI marketing tools from content creation to chatbots that help small teams operate like large ones
Performance Marketing · 12 min read
Decision guide for hiring an agency vs DIY marketing, with breakeven calculator and decision framework for businesses of all sizes
Performance Marketing · 15 min read
Guide to measuring digital marketing performance yourself using free Lark Base, with ROAS and CAC formulas plus 30-Day Action Plan for budget-constrained SMEs
Performance Marketing · 18 min read
Stop looking at views only! Learn ROAS benchmarks by industry 2025-2026 with Google vs Facebook vs TikTok comparison and KPIs to track together
Performance Marketing · 15 min read
Why is retaining existing customers more important than acquiring new ones? Learn 5 proven Retention strategies in Thailand with case studies and KPIs to measure
Performance Marketing · 22 min read
Compare Google Analytics 4 vs Tableau and Looker Studio Pro with Thai SME case study achieving 300% better sales through data analytics. Complete guide with PDPA Compliance and LINE OA Integration 2026
Performance Marketing · 14 min read
Local SEO guide for Thai businesses 2026: Google Business Profile, Google Maps, reviews, photos, and Q&A - rank in local search as Google dominates 97% of the market
Performance Marketing · 15 min read
Summary of 6 digital marketing trends for Thai SMEs in 2026: AI Marketing reduces CPL 30%+, Social Commerce, Short-form Video used by 91% of businesses, LINE OA with 54M users, Local SEO, and Micro-Influencer with budgets and Action Plan
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