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Marketing3 min read

Flash Sale

Definition

Time-limited promotion offering significant discounts to create urgency.

Detailed Explanation

A flash sale is a short-term promotion where products are offered at significant discounts for a limited time, typically 24-72 hours. Flash sales create urgency, drive immediate traffic, clear excess inventory, and can acquire new customers. They are commonly used during holidays and special events.

Key Points to Remember

  • 1Short duration (24-72 hours)
  • 2Significant discounts (20-70%)
  • 3Creates urgency and FOMO
  • 4Clears excess inventory
  • 5Can attract new customers

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Flash Sale | E-commerce Glossary | HypeLive