TikTok Algorithm 2026: วิธีขึ้น FYP และเทคนิค Viral ไทย
Thais spend an average of 2 hours daily on TikTok Yet 95% of creators do not understand the real algorithm, making good content invisible.
For You Page (FYP) is where 90% of users watch videos. This article reveals the 2026 algorithm mechanics and techniques Thai creators use to reach FYP successfully. Need professional TikTok content teamor free consultation? We can help.
What you will learn
- Understand the changed 2026 algorithm
- 3-second hook techniques that capture viewers
- Optimal posting times and hashtags for Thailand
How TikTok Algorithm 2026 works
The 2026 algorithm shifted from view counts to "Completion Rate" and "Re-watch Rate". Videos people finish and re-watch get FYP boosts.
| Factor | Weight | How to improve |
|---|---|---|
| Completion Rate | 40% | Keep videos 15-30 seconds |
| Re-watch Rate | 25% | Create re-watchable moments |
| Engagement Rate | 20% | Ask for likes, comments, shares |
| Watch Time | 15% | Hook from first second |
Completion Rate formula
15-second video = 70%+ completion. 30-second video = 50%+ completion. 60-second video = 35%+ completion.
3-second hook techniques
People scroll fast. If the first 3 seconds do not hook, they scroll away. Here are techniques Thai creators use successfully.
Visual Hook
Start with unusual visuals, bright colors, or fast movement. Examples: cooking with flames, dramatic makeup transformation.
Question Hook
Ask curiosity-triggering questions. Examples: "Know why this clip has 10M views?" or "Wrong for 20 years".
Result Hook
Show results first, then explain how. Example: Show Before-After then say "How I did it, watch".
Sound Hook
Use trending sounds or music in first 3 seconds. Thais enjoy fun, rhythmic music.
Effective hook examples in Thailand
| Type | Hook Example | Result |
|---|---|---|
| Educational | "90% ไม่รู้วิธีนี้..." | High |
| Funny | "พ่อแม่ไม่ให้ทำ แต่..." | High |
| Food | "ร้านลับที่คิว 3 ชม." | Very High |
| Beauty | "ก่อนหลังแต่งหน้า" | High |
Optimal posting times and hashtags
Prime posting times in Thailand
Weekdays
- 07:00-09:00 (Morning)
- 12:00-13:00 (Lunch)
- 19:00-22:00 (Evening)
Weekends
- 10:00-12:00 (Late morning)
- 14:00-17:00 (Afternoon)
- 20:00-23:00 (Night)
Hashtag Strategy 2026
Use 3-5 hashtags mixing Popular + Niche + Branded. Do not exceed 8 or algorithm flags as spam.
- 1.Popular (1-2): #fyp #viral #foryou
- 2.Niche (2-3): #thaifood #makeuptutorial #thaitravel
- 3.Branded (1): #yourbrandname
Content formats that reach FYP easily
| Format | Length | FYP Chance |
|---|---|---|
| Tutorial/How-to | 15-30 วิ | Very High |
| Short review | 15-45 วิ | High |
| Storytelling | 30-60 วิ | Medium |
| Trend Participation | 15-30 วิ | High |
| Behind the scenes | 20-40 วิ | Medium |
2026 trends to know
- Vertical videos (9:16) get more boost than horizontal
- On-screen captions increase completion rate 20%
- Clear voiceover beats music-only videos
Want TikTok content that reaches FYP?
HypeLive team produces TikTok videos that understand Thai algorithm. From script, filming, editing to analytics. Make algorithm love your content.
Free ConsultationFAQ
Q: Do you need many followers to reach FYP?
A: Not necessary. TikTok algorithm prioritizes video engagement, not follower count. Even a new account's first video can go viral.
Q: How many clips per day?
A: Recommend 1-3 clips per day. Quality over quantity. Posting many low-quality videos reduces algorithm visibility.
Q: Should I use popular music?
A: Yes, but check if it is trending with your target audience. Music popular with Gen Z may not suit older demographics.
Sources: TikTok Thailand Creator Report 2026, ByteDance Algorithm Insights, HypeLive Content Analytics
